Smarter Mobile Feature Flags

Feature Highlight

Smart feature flags that adapt based on live device conditions and user engagement history.

Realtime Smart Targeting

With over 100 built-in targeting properties, feature flags dynamically toggle for each user without writing any extra code.

Properties include device information, sensors, location, permissions, connectivity, peripherals, locale, app info, and more.

Our built-in, local, and private user engagement database lets you target users based on activity history.

Targeting Docs

app_version > '3.2.1'

platform == 'iPadOS'

has_bt_headphones == true

interface_orientation == 'landscape'

location_city == 'Toronto'

app_install_date > 8.days_ago

network_connection_type == 'wifi'

on_call == true

eventCount('app_start') > 10

weather_condition == 'Rain'

dark_mode == true

canOpenUrl('spotify:')

contacts_permission != 'authorized'

library_version > '1.2.3'

device_battery_level > 0.25

has_watch == true

stableRand() % 100 < 5

has_car_audio == false

locale_language_code != 'en'

latest('asked_to_rate') < 14.days_ago

os_version < '14.2.1'

!has_active_network

location_region == 'TX'

device_low_power_mode == false

user_interface_idiom == 'tablet'

has_wired_headset == true

canOpenUrl('whatsapp:')

is_daylight == true

other_audio_playing == false

screen_width_points > 320

everHadValue('is_premium', true)

device_battery_state != 'charging'

low_data_mode == true

app_version > '3.2.1'

platform == 'iPadOS'

has_bt_headphones == true

interface_orientation == 'landscape'

location_city == 'Toronto'

app_install_date > 8.days_ago

network_connection_type == 'wifi'

on_call == true

eventCount('app_start') > 10

weather_condition == 'Rain'

dark_mode == true

canOpenUrl('spotify:')

contacts_permission != 'authorized'

library_version > '1.2.3'

device_battery_level > 0.25

has_watch == true

stableRand() % 100 < 5

has_car_audio == false

locale_language_code != 'en'

latest('asked_to_rate') < 14.days_ago

os_version < '14.2.1'

!has_active_network

location_region == 'TX'

device_low_power_mode == false

user_interface_idiom == 'tablet'

has_wired_headset == true

canOpenUrl('whatsapp:')

is_daylight == true

other_audio_playing == false

screen_width_points > 320

everHadValue('is_premium', true)

device_battery_state != 'charging'

low_data_mode == true

Over the Air Updates

Update your feature flags anytime from the cloud without app store approvals.

Change smart targeting, without writing new code.

A/B test your feature flags and roll out the winning setup to all users.

Remote Control Docs

Powerful Conditional Logic

Go far beyond simple and/or logic.

Our feature flags can target using functions, arithmetic, set operations, database queries, custom properties, and more.

Conditional Logic Docs

// Live device state
 
device_battery > 0.2 && !low_data_mode && has_wifi_connection && !expensive_network
 
// Enagement Database Queries
 
eventCount('app_launch') > 5 &&  latestEventTime('asked_to_subscribe') < 3.days_ago
 
// System Calls
 
canOpenUrl('Spotify:') && contacts_permission == 'authorized' 
 
// Set Logic, Arithmetic, and Functions
 
(app_version IN ['2.3.1', '3.2.0'] ? 1 : 0) + (device_battery_level < 0.2 ? 1 : 0) > 1
 
// Any much more
 
weather_condition IN ['Rain', 'Thunderstorms'] || dark_mode || has_headphones || is_daylight || location_approx_city == 'Toronto'

Getting Started Is Simple

1. Sign up for a free account

2. Install the Critical Moments SDK

Our quick start guide walks you through integrating our SDK into your app in only 5 lines of code!

3. Start using the features you need!

Optimize app rating, create smart feature flags, send targeted in-app-messaging, and more!

Push updates anytime over the air, without app updates.

Quick Start Guide Feature Flags Guide Create Account

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